Bidease (your brand)

**There is no perfect list of mobile DSPs, mainly because mobile isn’t a separate category anymore. Most major DSPs already include mobile inventory (both in-app and mobile web) as part of their standard offering.** **Large, multi-channel DSPs that fully support mobile include:** The Trade Desk Google Display & Video 360 Amazon DSP Yahoo DSP Adform Xandr All of these can buy in-app and mobile web inventory via exchanges, alongside display, video, CTV, etc. **There are also DSPs that are more mobile-first, typically used for app installs and performance-driven campaigns:** Moloco Liftoff Bidease Adikteev Persona.ly These platforms are usually more focused on app user acquisition, post-install events, and ML-driven bidding rather than broad omnichannel buys. **Reason-** DSPs launch, merge, or shut down all the time Many operate only in specific regions Some are white-label or enterprise-only And again, “mobile DSP” isn’t really a distinct category anymore So instead of hunting for a complete list, most buyers define their use case first (app installs, retargeting, mobile web, or full omnichannel) and then shortlist DSPs that fit those needs. That’s generally the most practical way to approach it.